---
title: "How to advertise to mobile developers | daily.dev Ads"
url: https://business.daily.dev/audience/mobile-developers/
description: "How to advertise to mobile developers: build your brand on daily.dev where they read #mobile, #android and #ios, with a company page and a plan we run for you."
lastUpdated: "2026-10-14"
llmsTxt: https://business.daily.dev/llms.txt
---

## How to advertise to mobile developers

To advertise to mobile developers, be where they read every day: daily.dev Ads, Android Weekly and iOS Dev Weekly, r/androiddev and Droidcon. daily.dev gives you a verified company page they follow and puts your posts and releases in the feed of developers who read #mobile, #android and #ios, in one plan we run for you.

## Who are the mobile developers on daily.dev?

Seniority and regions below are for all of daily.dev (daily.dev platform analytics, Q1 2026).

| Seniority | Share |
| --- | --- |
| Junior (0-3 years) | 25% |
| Mid-Level (3-7 years) | 45% |
| Senior (7+ years) | 30% |

| Region | Share |
| --- | --- |
| North America | 35% |
| Europe (EMEA) | 40% |
| Asia Pacific (APAC) | 15% |
| Latin America | 10% |

The tags that reach them (any mix can be targeted; 800+ keywords in all):

- #mobile (Mobile Development)
- #android (Android)
- #ios (iOS)
- #react-native (React Native)
- #flutter (Flutter)
- #swift (Swift)

### Where mobile developers get their news

The sources that publish most on these tags, ranked by followers on daily.dev (daily.dev public API):

1. Flutter
2. Ionic Blog
3. React Native
4. JavaScript Mastery
5. iOS Developers
6. React Native
7. Code with Andrea
8. As a Programmer

### What mobile developers also read

Tags on the same recent posts, as a share of them (worth adding to your targeting):

| Tag | Share of recent posts |
| --- | --- |
| #swiftui | 11% |
| #ai-agents | 8% |
| #dart | 8% |
| #kotlin | 6% |
| #tech-news | 5% |
| #xcode | 4% |
| #react | 3% |

## How do you reach mobile developers?

Developers are the audience that taught the industry to block ads. The way in is not a louder interruption; it is the reading they chose, in the place they open every day. That is why daily.dev Ads exists: to help brands earn a place in that reading, week after week.

1. **Native and cross-platform readers want different posts.** A Swift reader and a Flutter reader skip each other’s examples. Publish for each with the platform named in the first line, and let the tags put each post in front of the right readers.
2. **The SDK footprint is the first question they ask.** Mobile developers count binary size, startup time and permissions before features. Put those figures in your release posts and on the first page they link to.
3. **A sample app earns more trust than a landing page.** This audience clones the sample, runs it on a device and reads the integration code. Publish the repository with each post, and keep it building through every platform update.
4. **Follow the platform calendar, not your own.** Major OS releases and developer conferences set what mobile developers read about. Publish your compatibility notes in those weeks, when they are looking for exactly that.

Written by the daily.dev Ads team (13K+ companies whose developers read daily.dev; 800+ targetable stacks and topics; 2,000+ content sources in the feed). The platform's view on reaching developers, with sources: [How do you reach developers at all?](https://business.daily.dev/audience.md).

> "Developers want to be marketed to. They just don’t want to be fluffed at." Nikita Jotwani, Principal Developer Advocate, HubSpot, interviewed at DevRelCon New York 2026

Hear it from the team: [Which developer ad creatives actually work? Creative review session](https://www.youtube.com/watch?v=sB9Lb3y6Zww).

## What do mobile developers read, and what should your brand say?

Examples of popular posts on these tags that mobile developers read and talk about on daily.dev, each linked to its page and discussion:

- [You don't need a Mac to develop iOS apps anymore — Expo blog](https://daily.dev/posts/you-don-t-need-a-mac-to-develop-ios-apps-anymore-expo-blog-zzqwavqqs) (from Expo Blog: 33 comments, 232 upvotes on daily.dev)
- [My old phone is the best dash cam I own, and it uploads the clips when I get home](https://daily.dev/posts/my-old-phone-is-the-best-dash-cam-i-own-and-it-uploads-the-clips-when-i-get-home-cmmtzqxwk) (from XDA Developers: 6 comments, 49 upvotes on daily.dev)
- [Bring your Android game to the car screen today](https://daily.dev/posts/bring-your-android-game-to-the-car-screen-today-id9m4imoy) (from Android Developers Blog: 6 comments, 6 upvotes on daily.dev)

What that means for your message (takeaways):

- **Platform updates:** Publish what changes on the next OS release and how your SDK handles it, the week it lands
- **Cross-platform versus native:** Say honestly where your product stands; this audience has picked a side
- **App size and startup time:** State the kilobytes and milliseconds your SDK adds in every release note

Does it work? Two advertisers in their own words: [Postmark](https://business.daily.dev/customers/postmark.md) (How daily.dev Ads became Postmark's always-on developer channel.); [context.dev](https://business.daily.dev/customers/contextdev.md) (How a pre-YC founder turned a first In-Feed test into a channel he plans to run again.).

Guides on reaching mobile developers: [How to reach mobile developers](https://business.daily.dev/resources/mobile-developers-outreach.md) | [Target developers by programming language: a marketer’s guide](https://business.daily.dev/resources/target-developers-by-programming-language-marketers-guide.md) | [Tech stack targeting: reaching developers by the tools they use](https://business.daily.dev/resources/tech-stack-targeting-reaching-developers-based-on-tools.md) | [Best developer advertising platforms](https://business.daily.dev/resources/best-developer-advertising-platforms.md) | [Developer marketing platforms compared: the channel mix](https://business.daily.dev/resources/developer-marketing-platforms-comparison-channel-mix.md)

## How do you target mobile developers on daily.dev?

- Tags: #mobile, #android, #ios, #react-native, #flutter, #swift
- Seniority: Junior, mid-level, senior and leadership, from on-platform activity
- Region: Global, or by region and country
- In your plan: Your verified company page; Your posts in their feed; Your logo on the daily.dev homepage; A weekly report and a campaign manager
- Creative: our team works with you to shape, finish and test it; [creative specs for every placement](https://business.daily.dev/creative-specs.md) (1024 × 512 px image and a headline up to 80 characters for the feed; 680 × 512 px for the newsletter)

Targeting is built on what developers read on daily.dev, not a self-declared profile. Your plan runs it: daily.dev Ads is one monthly plan in three sizes: Starter, Growth and Scale. Every size includes the same work: we run your company page, promote your content to developers, put your brand on the daily.dev homepage and run your campaigns. The size sets your reach. Prices are quoted per company, and you can resize any quarter. [How plans work](https://business.daily.dev/pricing.md).

- **Starter** (Be present): We verify and run your page; We promote your new posts; We put your logo on the homepage; We run a campaign every month
- **Growth** (Be seen often): Everything in Starter; We promote 3× more of your content; We reach 3× more developers; We keep your logo on the homepage
- **Scale** (Be the default): Everything in Growth; We promote your whole library; We feature you on the homepage; We run your biggest campaigns

## What do teams build with mobile developers on daily.dev?

- **Build your brand with them:** Show up every day in the reading mobile developers chose, with your posts, releases and point of view, so yours is the name they know when they pick a tool.
- **Grow a community around your product:** Your verified company page is where mobile developers follow you, discuss your posts and come back for your next release.
- **Strengthen your employer brand:** Share engineering stories, culture and open roles with mobile developers where they already discover tools and ideas.

## Where else can you reach mobile developers?

| Channel | Format | Target by stack | How you buy | Best for |
| --- | --- | --- | --- | --- |
| **daily.dev Ads** | Your verified company page, your posts in their feed, the newsletter they chose, the homepage | Yes: #mobile, #android, #ios, #react-native, #flutter, seniority, region | Managed monthly plan | Building a brand developers follow, every week, with creative and reporting done for you |
| Mobile newsletters (Android Weekly, iOS Dev Weekly) | One sponsor slot per issue | By list | Per issue | Launch-week spikes |
| Reddit (r/androiddev, r/iOSProgramming, r/FlutterDev) | Promoted posts | By subreddit | Self-serve | Discussion and feedback |
| Droidcon, WWDC-week events and Flutter conferences | Booths and talks | By event | Sponsorship packages | Community presence |
| Mobile YouTube creators and podcasts | Sponsored segments and host-read spots | By creator or show | Direct with the creator | Walkthroughs of an SDK |
| Stack Overflow Ads | Display units beside questions | By tag | Direct sales | Reaching developers mid-task |

Channel facts from each channel's own public pages. Prices are not compared. Head-to-head: [Reddit Ads vs daily.dev](https://business.daily.dev/alternatives/reddit-ads.md) | [Stack Overflow Ads vs daily.dev](https://business.daily.dev/alternatives/stack-overflow-ads.md).

Hiring mobile developers instead? [See them on recruiter.daily.dev](https://recruiter.daily.dev/stacks/reactnative/).

Related audiences: [Kotlin developers](https://business.daily.dev/audience/kotlin-developers.md) | [Swift developers](https://business.daily.dev/audience/swift-developers.md) | [Flutter developers](https://business.daily.dev/audience/flutter-developers.md) | [All audiences](https://business.daily.dev/audience.md)


### Frequently asked questions

**How many mobile developers can I reach on daily.dev?**

daily.dev reaches millions of developers, and mobile developers there read about Android, iOS and the cross-platform frameworks in between. We do not publish audience sizes per segment; tell us the regions and seniority you need and your plan proposal comes back with the reach it buys. 75% of active developers across the network are mid-level or senior.

**Can I target Android or iOS developers separately?**

Yes. Your posts can reach only developers who read #android, only #ios, or #mobile with #react-native and #flutter, with seniority and region on top. Split them so each platform gets examples written in its own language.

**How would a daily.dev plan build our brand with mobile developers?**

Your verified company page comes first, with release notes, platform-update posts and the sample apps mobile developers follow. Your plan puts those posts in the feed of developers who read #mobile, #android and #ios, one post per platform. Lead with a sample that builds and runs on a device, and keep publishing over a release quarter.

**Can we build a following of mobile developers on daily.dev?**

Yes. Every plan includes a verified company page that developers follow. What you publish there (releases, tutorials, engineering posts) reaches your followers, and your plan puts it in the feed of mobile developers who read #mobile, #android, #ios. The following stays yours between campaigns.

**Can we use daily.dev for employer brand with mobile developers?**

Yes. Engineering stories, culture and open-source work published on your company page reach mobile developers where they already read, which is what makes an employer brand stick. To hire them directly, recruiter.daily.dev matches roles to developers who opt in.

**What does it cost to advertise to mobile developers on daily.dev?**

daily.dev Ads is one managed monthly plan in three sizes, Starter, Growth and Scale. Every size includes your verified company page, your posts and releases in their feed and newsletter, creative made with you and a weekly report; the size sets the reach. Prices are quoted per company, so tell us the audience and regions you need and we come back with a size and a quote.

[Explore your options](https://business.daily.dev/schedule/?ref=audience-mobile-developers&audience=mobile-developers) | [How pricing works](https://business.daily.dev/pricing.md) | [Creative specs](https://business.daily.dev/creative-specs.md)