---
title: "Homepage Sponsorship | daily.dev Ads"
url: https://business.daily.dev/homepage-sponsorship/
description: "Homepage Sponsorship is a permanent sponsors bar at the foot of the daily.dev homepage feed, on top of the live breaking news. One headline brand in full colour, ten supporting brands in monochrome, always on, against a contracted monthly impression floor of 2M+ to 60M+."
lastUpdated: "2026-10-07"
llmsTxt: https://business.daily.dev/llms.txt
---

## Homepage Sponsorship

Homepage Sponsorship is a permanent sponsors bar at the foot of the daily.dev homepage feed, sitting directly on top of the live breaking news bar. At any moment the bar shows one headline sponsor in full colour in the anchor position plus ten supporting sponsors in monochrome beside it. It is always on for the whole session.

The bar reads "made possible by", not "sponsored by". This is a brand product: there are no clicks to chase and no CTR dashboard. What a sponsor buys is permanent, visible support of the platform millions of developers use every day, against a contracted monthly impression floor.

### Why the spot is worth it

The breaking news bar underneath the sponsor logos is not decoration. It is a real product developers come back to check: live headlines, what is happening right now. That gives the homepage a consistent eye path every session — scan the feed, drop to the news, and pass straight through the sponsor logos on the way. Most brand placements buy space next to attention and hope some of it spills over; this one sits on top of the single strip developers look at on purpose. The feed itself is where millions of developers explore, learn, and stay up to date, several times a day, in discovery mode.

Developer marketing is anything but marketing, and this audience reads the difference between a brand renting attention and a brand keeping the lights on. That signal lends credibility to everything else a sponsor does on the platform, their organic content and their paid campaigns alike.

### The tiers

- **Headline sponsor.** One exclusive slot. Full-colour logo in the anchor position, always on. Guaranteed 60M+ monthly impressions across the platform and email. Includes category exclusivity across the whole bar, so no competing brand appears in any slot on it; a permanent co-brand across 10M+ monthly Digest emails, above the first story; and the full Engagement Ads suite: brand tags fully branded, branded upvote animations, branded tag chips, and tag page takeovers.
- **Featured sponsor.** Four slots. Monochrome logo in a premium seat beside the headline. Guaranteed 8M+ monthly impressions, four times the impressions of a Community seat.
- **Community sponsor.** Twenty slots. Monochrome logo in the standard rotation. Guaranteed 2M+ monthly impressions.

The anchor position is exclusive twice over: there is one of it, and holding it also buys category exclusivity across the whole bar, so no competing brand appears in the featured seats beside it or in the monochrome rotation below it. It is a fixed seat for a fixed term rather than a share of voice defended month to month.

Featured and Community are the bar only. The Digest and Engagement Ads placements can be bought separately.

### Delivery and guarantees

Every tier buys a contracted monthly impression floor, written into the insertion order. Floors are set conservatively, so delivery above the floor is normal and is not billed. Under-delivery against a floor is made good with additional impressions or an extension. Delivery against the floor is confirmed on request; there is no recurring performance dashboard, because this is a brand sponsorship rather than a performance product.

### For brands already advertising on daily.dev

Most developer marketing spends its first impression explaining who you are. Sponsors skip that step. A developer who has passed your logo at the foot of the homepage all quarter meets your in-feed card, your sponsored post, and your Digest slot already knowing the name, and already knowing you back the platform they use every day. The sponsorship does not compete with the rest of your spend on daily.dev; it sits underneath it.

### How to buy

1. Pick your daily.dev Ads plan. Starter and Growth include a Community seat; Scale includes a Featured seat beside the headline. The single Headline seat is a custom quote, and availability is confirmed before signature.
2. Send one logo, in full colour and monochrome, plus one line of copy if you take the headline slot and the Digest co-brand that comes with it.
3. The logo goes live at the foot of the homepage feed, on top of the live breaking news, on every load, all session.
4. Delivery against your contracted floor is confirmed on request.

Your seat on the bar comes inside your daily.dev Ads plan, alongside your Verified Company Squad, your promoted content and your campaigns. Prices are not published; plans are quoted per company.


### Frequently asked questions

**Where exactly does the bar appear?**

Fixed to the foot of the daily.dev homepage feed, sitting directly on top of the live breaking news bar. Developers scan the feed, drop to the headlines, and pass through the sponsor logos on the way. It is always on for the whole session, not a slot that has to win an auction on each load.

**How many logos are on the bar at once?**

Eleven. One headline sponsor in full colour in the anchor position, and ten supporting sponsors in monochrome beside it: the featured positions next to the headline, plus community sponsors from the wider rotation.

**Is this a performance product?**

No, and we would rather say so up front. There are no clicks to chase and no CTR dashboard. What you buy is permanent, visible support of the platform millions of developers use every day, against a contracted monthly impression floor. Delivery against that floor is confirmed on request.

**Why does the bar say "made possible by" instead of "sponsored by"?**

Because that is what it is. Developer marketing is anything but marketing, and this audience reads the difference between a brand renting attention and a brand keeping the lights on. The wording is fixed for every sponsor at every tier.

**We already advertise on daily.dev. What does sponsoring add?**

It sits underneath the rest of it. Most developer marketing spends its first impression explaining who you are; a developer who has passed your logo at the foot of the homepage all quarter meets your in-feed card, your sponsored post, and your Digest slot already knowing the name. The sponsorship does not compete with your campaigns here. It sets the table for them.

**What does the headline sponsor get beyond the bar?**

Three things nobody else gets. Category exclusivity across the whole bar, so no competing brand appears in any slot on it. A permanent co-brand across 10M+ monthly Digest emails, at the top of the send above the first story. And the full Engagement Ads suite included: your brand tags fully branded, with branded upvote animations, branded tag chips, and tag page takeovers. Featured and Community are the bar only; the other placements can be bought separately.

**Is the impression floor guaranteed?**

Yes. Every tier buys a contracted monthly floor, written into your insertion order. The floors are set conservatively, so delivery above the floor is normal and it is free media, not something we bill for. Under-delivery against a floor is made good with additional impressions or an extension.

**How do we get a seat on the bar?**

Through a daily.dev Ads plan. Starter and Growth include a Community seat, and Scale moves you to a Featured seat beside the headline brand. The single Headline seat, with category exclusivity, the Digest co-brand and Engagement Ads, is a custom quote when it is open. Prices are not published; the daily.dev Ads pricing page explains how the plans work.

[How pricing works](https://business.daily.dev/pricing.md) | [Explore my options](https://business.daily.dev/schedule/) | [See other ad formats](https://business.daily.dev/index.md)