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The ultimate playbook for dominating developer marketing

Practical playbooks for running developer campaigns with stronger trust, better targeting, and clearer performance outcomes.

Page 6 of 55

Resources posts page 6
Post	Author	Published
Top platforms to advertise to developers in 2026 Where developers actually are in 2026, from feeds, newsletters and docs to Reddit, YouTube, search and AI assistants, and which platform sells each. 7 min read Alex Carter Oct 6, 2026	Alex Carter	Oct 6, 2026
8 developer marketing tools worth your investment in 2026 Eight developer marketing tools that earn their budget in 2026, from feed and docs ads to open source sponsorship, Reddit, LinkedIn and AI visibility. 8 min read Alex Carter Oct 6, 2026	Alex Carter	Oct 6, 2026
Developer marketing platforms compared, the 2026 channel mix Twelve developer marketing platforms compared for 2026 by the moment they own, targeting, formats and role in the mix, with a plan by program stage. 8 min read Alex Carter Oct 6, 2026	Alex Carter	Oct 6, 2026
Top open-source platforms for developer ads in 2026 The open-source platforms and ecosystems where developer ads and sponsorships work in 2026, compared on audience, formats and how to buy. 7 min read Ivan Dimitrov Oct 6, 2026	Ivan Dimitrov	Oct 6, 2026
Developer marketing agencies, when to hire one and what to expect When a developer marketing agency is worth hiring in 2026, what a good one does, the agencies to know, and when a platform or in-house hire is better. 8 min read Carlos Mendoza Oct 6, 2026	Carlos Mendoza	Oct 6, 2026
The ROI of developer community: making the case to your CFO Show CFOs measurable community outcomes—ticket deflection, hiring, retention, product feedback, and owned distribution. 13 min read Carlos Mendoza Oct 6, 2026	Carlos Mendoza	Oct 6, 2026
Marketing an open source company without alienating your community State what stays free, what costs money, and how changes affect users; separate project promotion from paid marketing to protect trust. 9 min read Daniela Torres Oct 5, 2026	Daniela Torres	Oct 5, 2026
The best resources to learn developer marketing (books, newsletters, communities) One-book, one-newsletter plan with curated books, newsletters, podcasts, and communities to learn developer marketing. 7 min read Alex Carter Oct 2, 2026	Alex Carter	Oct 2, 2026
How to negotiate developer media sponsorships: rate cards, make-goods, and what's actually flexible Lock the deliverable, counting method, reporting source, dates, and make-goods in the insertion order to avoid surprises. 11 min read Kevin Nguyen Sep 30, 2026	Kevin Nguyen	Sep 30, 2026
How long does developer marketing take to work? Setting honest expectations Developer marketing moves on different clocks: paid in weeks, SEO in months, and brand/community in quarters—use 30/90/180-day checkpoints. 13 min read Kevin Nguyen Sep 28, 2026	Kevin Nguyen	Sep 28, 2026