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The ultimate playbook for dominating developer marketing

Practical playbooks for running developer campaigns with stronger trust, better targeting, and clearer performance outcomes.

Page 10 of 55

Resources posts page 10
Post	Author	Published
How to reach passive developer candidates (before the recruiter does) Show up with engineer-led technical content and targeted distribution to earn passive developers' interest before recruiters reach out. 6 min read Ivan Dimitrov Jul 29, 2026	Ivan Dimitrov	Jul 29, 2026
Employer branding for engineering teams: the 2026 playbook Define a verifiable engineering EVP, prove it with blog posts, open source, and talks, amplify to target developers, and audit quarterly. 11 min read Kevin Nguyen Jul 27, 2026	Kevin Nguyen	Jul 27, 2026
How to reach data engineers and ML practitioners in 2026 Use role-specific channels, show proof fast, and match messaging to pipelines and workflows to reach data engineers and ML teams. 8 min read Carlos Mendoza Jul 24, 2026	Carlos Mendoza	Jul 24, 2026
How to reach frontend and web developers in 2026 Match channel, stack, and intent to reach frontend developers—use newsletters, communities, YouTube, native feeds, and measure activation. 10 min read Daniela Torres Jul 22, 2026	Daniela Torres	Jul 22, 2026
How to reach DevOps and platform engineers in 2026 How to use role-specific messages, trusted channels, and proof to reach DevOps, platform, SRE, and DevSecOps in 2026. 10 min read Carlos Mendoza Jul 20, 2026	Carlos Mendoza	Jul 20, 2026
How to choose a developer ad platform: the 2026 evaluation checklist Score ad platforms on audience verification, targeting, measurement, safety, and launch terms with an 8-step checklist. 8 min read Ivan Dimitrov Jul 17, 2026	Ivan Dimitrov	Jul 17, 2026
Carbon Ads and BuySellAds alternatives in 2026 Compare Carbon Ads, BuySellAds, and daily.dev Ads in 2026 to pick the right developer ad network by reach, targeting, and budget. 7 min read Daniela Torres Jul 15, 2026	Daniela Torres	Jul 15, 2026
EthicalAds alternatives for developer advertising in 2026 Pick developer ad networks for activation, Reddit for cheap tests, newsletters for inbox demand, and podcasts for brand lift. 13 min read Kevin Nguyen Jul 13, 2026	Kevin Nguyen	Jul 13, 2026
Your GitHub README Is a Landing Page: Conversion Optimization for Open Source Projects Turn your README into a landing page: highlight value, add a copy-paste install, clear CTA, and measure conversion. 10 min read Carlos Mendoza Jun 24, 2026	Carlos Mendoza	Jun 24, 2026
When to Hire Your First Developer Marketer: Founder-Led to Marketing-Led Transitions Hire a developer marketer when founder-led growth stalls—founder spends >25% on marketing, 90-day flat pipeline, and clear channel signal. 9 min read Carlos Mendoza Jun 24, 2026	Carlos Mendoza	Jun 24, 2026